Hitsujiya - Package Stickers

ひつじや パッケージシール
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Partially Adhesive Label Made for Yokan

CustomerHitsujiya
IndustryFood Industry
Business Scale-
Business DescriptionDevelopment and Sale of Traditional Japanese Sweets
Reason for Choosing Kojima Label
It was recommended by Niizato Megumi Design Works.
NeedsThey requested a partial adhesive label for wrapping around yokan.

Consultation Details

This project involved producing labels for application on yokan. They requested that the side directly contacting the yokan be partially adhesive, as a fully adhesive label would stick to it. Additionally, since the package is opened by pulling a string, they also requested a material that can be cut with the string. There are three items, each printed in two colors, and the labels will be applied by hand.

Our Proposal

We proposed a high-quality 70kg paper that can be cut with a string. We used water-soluble strong adhesive. As they wanted adhesive only on the 10mm on both sides, we implemented “glue killing” (using a film to suppress the adhesive). The film used for glue killing is similar to cling film, so it is safe for direct contact with food.

Detailed Specifications

MaterialHigh-Quality 70kg (Water-Soluble Strong Adhesive)
Dimensions114×78mm (Rectangle)
Printing MethodRelief Printing
Number of ColorsAzuki: 2 colors (Ink + DIC N271)
Matcha: 2 colors (Ink + DIC F176)
Soda: 2 colors (Ink + DIC N877)

Colors are reproduced using DIC’s Traditional Japanese Colors and French Traditional Colors.
ProcessingNori-Goroshi: Glue Killing (parts without adhesive)
Finish4 pieces per sheet
Mass Production Lead Time6 business days (excluding weekends and holidays)

Image

Hitsujiya Package Stickers
Hitsujiya Package Stickers
Hitsujiya Package Stickers

client:Hitsujiya
Japanese Sweets × Dagashi

design:Megumi Niizato Design Works
Director & Graphic Designer

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Author of this article

Tetsuya Kojimaのアバター Tetsuya Kojima creative director

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